10% OFF Halloween 2026 Sale - w/Exclusions

A hug for comfort, wherever and whenever it’s needed! This sweet little deer is designed to soothe and snuggle, offering warmth and reassurance through its beautifully soft fabric.

Featuring soft tabs, delicate Fairy Garden embroidery, and an easy-to-hold design for little hands, it’s perfect for everyday comfort. With a handy loop to attach a pacifier, it keeps baby’s essentials close while becoming a treasured companion.

PRODUCT DETAILS

• Compact & Travel-Friendly: Small and lightweight, cuddle cloth is easy to pack into a bag or pram. Perfect for comfort on the go, whether you’re heading out for the day or settling in for a nap
• Fairy Garden Collection: Part of the charming Fairy Garden collection, this cuddle cloth features an adorable deer design that brings a touch of woodland fun to cuddle time
• Soft, Textured & Engaging: Designed with little hands in mind, the cuddle cloth includes small fabric tabs for tactile exploration, a plush deer head for extra comfort, and a soft, fluffy texture that’s perfect for snuggling
  

Immerse yourself in the romantic era with the Victorian-inspired Library of Wonders, a DIY book nook featuring high ceilings, arched windows, and a grand lectern situated in the middle of a grand, chandelier-lit hall.

With 285 pieces and an estimated build time of around 5 hours, TGB16 is a relaxing DIY project that looks amazing displayed between books. Turn on the LED lantern lights and enjoy a shelf-ready scene that adds instant personality to your library.

PRODUCT DETAILS

• 285 pieces
• Estimated 5 hours build time
• Recommended age group: 14+ (small parts)
• Assembled Size: 14.3 × 22.7 × 26.3 cm
• Battery & glue not included

Snoopy's found his zen in the Snoopy's Scenery Blind Box. He's taking time to appreciate life's peaceful moments, and these detailed dioramas capture him at his most contemplative.

Why You'll Love It:

• Six Scenic Moments: Which adventure will you find? Dare to Jump, Infinity Universe, Never Ending Journey, Catch Some Gnarly Waves, Under the Starry Sky, or The Sun Goes Down.
• Layered Details: These Re-Ment mini dioramas combine 3D figures with multi-layered backgrounds that create incredible depth and bring each scene to life.
• Snoopy Silhouette: Each scenery box features Snoopy's unmistakable silhouette on top, making these extra cute from any angle.

Ready to join Snoopy finding his next zen moment? Your Snoopy's Scenery Blind Box is about to reveal which moment he's chosen to share...

IMPORTANT INFOMATION

• This product is a Blind Box and items are allocated completely at random
• We are unable to select specific characters, designs, or variations
• Due to the random nature of Blind Boxes, we do not offer exchanges, refunds, or returns based on preference, disappointment, or duplicate items received
• By purchasing, you acknowledge and accept these terms

Meet Little Goose, ready to explore the world with your little one! This sweet activity toy invites babies to discover through touch, sound, and movement. Made with soft fabrics and various features such as a baby goose under it’s wing, a plastic mirror and teething star, it’s designed for cuddling, grabbing, and curious play.

Soft fabric labels add extra details to explore, while the compact size makes it easy for tiny hands to hold. A comforting companion that supports early development and turns every moment into a small adventure. 

PRODUCT DETAILS

• Sensory-Rich Play
  • Soft fabrics, gentle rattling sounds and labels stimulate the senses and encourage exploration.
• Perfect for Little Hands
  • Lightweight and easy to grasp, making it ideal for cuddling, holding, and on-the-go comfort.
• Supports Early Development
  • Encourages fine motor skills while providing a soothing companion for both playtime and rest.

• Gender-Neutral Colour Palette
  • Designed in soft, neutral tones, Little Goose makes a perfect gender-neutral gift. Ideal for baby showers, newborn presents, or anyone looking for a timeless and inclusive cuddly companion.

The most adorable, read aloud bedtime book ever! A soul soothing, love filled, rhyming delight which is guaranteed to become a beautiful bedtime ritual.

"A kiss on your head, A kiss on your toes, last but not least...A kiss on your nose"

Sturdy board book printed on paper, perfect for little hands, sourced from sustainably managed forests with eco-friendly ink.

This is one book only, photos displaying other products are for content and styling.

Cotton Blend Essential Mittens. Elastic cuff ensures a secure fit whilst eliminating exposed elastic bindings. Finished with a satin bow trim.

Built to last, our reusable food pouches are your secret weapon for baby’s weekly meal prep and will happily snuggle inside a lunchbox (think yoghurt, frozen smoothies, custard and more). For fast and easy meal prep simply make your desired meal (using our baby food maker) then pour in the healthy nutritious food, seal, freeze, store, warm and serve, all from the one pouch. Slide them into our pouch organiser for tidy storage in the fridge/freezer.

The 150ml size is perfect for both little Cherubs and bigger toddlers and kids. They are ready to use out of the box and so easy to clean and reuse (did we mention dishwasher safe?). Thick and strong, our pouches are made from the highest quality BPA and BPS free components with a durable anti-leak double ziplock .

For no mess feeding simply attach our food pouch spoons or spouts (perfect for independent feeding) to serve food straight from the pouch to mini’s mouth. Don’t forget to look down and admire that sparkling clean floor!

Get organised and label the pouches with our non toxic wash off labels. Store them tidily in your fridge/freezer with our pouch organiser with a handy first in first out design.

So ditch those single use supermarket pouches and go reusable, cut food costs and reduce waste whilst encouraging healthy eating. Winning!

DETAILS & CARE

• Suitable from when baby is 4 months plus through to toddler years and beyond.
• Ultra strong design to enable reuse over and over.
• Wide opening and easy to clean (as well as dishwasher safe).
• Name label and measuring guide
• Anti-leak double ziplock.
• Large anti-choke safety caps included.
• Bottle Warmer and Freezer safe
• Transparent – easy to check they are clean.
• These reusable baby food pouches are designed to be used anywhere, anytime
• Entirely BPA, BPS, Phthalate and PVC Free
• Size: 150ml

Universal Baby Food Pouch Spoons

Do you find that more food ends up on the floor than in bubs mouth at meal times? Us too! That’s why we created our no mess food pouch spoons. Simply screw the spoon onto our reusable food pouches or even the pre-made pouches from the supermarket and feed bub directly from the pouch. The only place food can go is in bub’s mouth. Perfect for no mess at home and on the go feeding.

Packed tidily in the included compact travel case, they stay nice and clean and cosy into nappy bag pockets when on the go. The shallow and wide mouth of the spoon makes it a breeze for bub to eat from. Are they dishwasher safe I hear you ask? Well of course. How easy is that!?

DETAILS & CARE

• BPA and Phthalate Free.
• Screw onto any supermarket pouch or Cherub Baby pouch.
• No mess feeding, food travels straight from pouch to bubs mouth.
• Perfect for introducing solids from 4m+

What’s in the box?

• 2 x Food Pouch Spoons 
• 1 x Travel Case 

Colo’Rings – Fun, Colour, and Teething Relief All in One

Get ready for Colo’Rings, the newest playful addition to the Sophie la girafe family. Designed with soft, textured surfaces—including rounded dots, ribbed sections, and Sophie’s ears and horns—this lightweight teether ring delivers gentle gum relief while engaging curious little fingers. Brightly coloured geometric shapes slide around the main ring for added tactile and visual stimulation during playtime.

Safe, Natural, and Easy to Handle

Like all Sophie la girafe toys, Colo’Rings is crafted from 100% natural Hevea rubber and coated with food-grade paint, ensuring the safest teething experience for your baby. Its ergonomic ring shape is perfect for tiny hands to grasp, hold, and explore, making teething both soothing and fun.

Coming Soon – A Colourful Teether Adventure Awaits

Best for developing fine motor skills and providing textured chew zones, Colo’Rings is designed to delight and support your baby's developmental milestones.

Keep baby warm and cosy when out and about with this super soft 100% cotton knit Koala baby blanket. Perfectly sized for the pram or bassinet, this lightweight blanket will add a dose of style to an adventure. Presented in a gorgeous gift box, it also makes the perfect gift.

PRODUCT DETAILS

• Perfectly sized at 75 x 85cm for the pram so it won't get caught under wheels
• Made from 100% cotton knit
• Designed in Australia
• Machine washable and tumble dry safe
• Perfect as a baby shower or new-born gift

"Rufferty Puppy 'Wizard' may not be the most talented magician, but he’s certainly the most enthusiastic!

He’s spent years chasing his dream to conjure up the perfect bone, but his spells rarely go according to plan. The most recent attempt transported him to the brass section of an orchestra – it wasn’t until he realised he was hovering above the trombone players that he noticed his mistake.

Still, Rufferty sees every magical mishap as an adventure. A wag of the head, a moment to chuckle... and his quest continues."

PRODUCT DETAILS

• Dimensions: 31cm x 12cm x 9cm
• Sitting Height: 23cm
• Main Materials: Polyester
• Inner Filling: Polyester Fibres, PE Beans
• Hard Eye
• SKU: BAS3BCPW

SAFETY & CARE

Ghost Bob has one favourite haunt... the dance floor.

In fact, he wouldn’t be seen dead anywhere else. And he’ll tell you that outright – he’s nothing if not transparently honest.

Always the life of the party, he’s known for following the music wherever it takes him. Quite literally – if he hears a song he likes in the distance, he’ll shimmy through the walls until he finds it.

And once he really gets grooving? He floats on air.

PRODUCT DETAILS

• Dimensions: 19cm x 12cm x 13cm
• Sitting Height: 19cm
• Main Materials: Polyester
• Inner Filling: Polyester Fibres, PE Beans
• Hard Eye

Set of 5 silicone straws in their own case fit for the 120ML BBcino cups.

Each set includes 5 x straws which come in their own case. Our cases are made from wheat straw fibres, an eco-friendly alternative to plastic.

Our straws have been made with FDA standard 100% food safe silicone and are BPA and PVC free.

SAFTEY & CARE 

BBcino cups and snack pots can be hand washed with warm water and soap or they can be placed on the top shelf of your dishwasher!

We recommend cleaning your straw thoroughly after each wash, using a straw cleaner. Please remember that our BBcino cups and bamboo snack pots are not to be used in the microwave!

Thoughtfully designed for superior protection from the intense Australian sun, Toshi Bell Sunhat Pippa blends uncompromising safety with timeless style.

With a UPF 50+ rating, the elegant Toshi sunhat is ideal for children of all ages. A broad and gently wavy brim creates excellent shade.

Made from 100% breathable cotton, the soft 100% cotton lining is gentle, comfortable and moisture wicking.

The head tie with toggle offers an adjustable fit. A chin tie with smart safety-release clasp helps keep the hat comfortably in place and enhances wearer safety.

Ready to roll and explore? This soft safari-themed activity ball invites little ones to discover through play. Each panel features a new texture, shape, or playful detail to stimulate the senses. 

Perfect for grabbing, rolling, and feeling, it’s made from super soft materials for endless adventures and interactive fun.

PRODUCT DETAILS

• Multi-Sensory Play, different textures and elements encourage exploration and sensory development.
• Easy to Grab and Roll, designed for little hands to hold, throw, and roll.
• Perfect Gift for Little Ones, a thoughtful baby shower gift and ideal gift for newborns

Open the doors to imagination with Rolife Magic Fantasy Corner (TGB14). This DIY book nook shelf insert brings a quirky, enchanting scene to life—filled with neo-gothic styling, spellbinding props, and layered depth that turns any bookshelf into a miniature fantasy world.

With 185 pieces and an estimated build time of around 3.5 hours, TGB14 offers a satisfying, relaxing hands-on project. Switch on the touch light to reveal the details and enjoy a warm glow that makes your shelf feel instantly more magical.

PRODUCT DETAILS

• 185 pieces 
• Estimated 3.5 hours build time
• Recommended age group: 18+ (small parts)
• Assembled Size: 12.2 × 22.0 × 27.0 cm
• Batteries & glue not included

Soft, snuggly and soothing bear loved by babies and kids around the world. ♡

Mums and Dads will quickly fall in love with FLATOUTbear too, as they become a best friend and well-loved member of the family.

FLATOUTbears are a natural comforter and the perfect sleep companion for babies and children with the soothing properties of 100% Australian sheepskin.

♡ PRODUCT DETAILS ♡

• SIZE: 30cm tall x 25cm wide x 5cm flat
• MATERIAL: 100% Australian Sheepskin
• Meets Australian, NZ, USA, EU and UK children’s toy safety requirements (CE tested)

PLEASE NOTE: Sheepskin is a natural product so the colour and texture may vary, making each FLATOUTbear a unique comforter

♡ CARING FOR YOUR FLATOUTbear ♡

Sheepskin is an amazing natural material with self-cleaning properties. It is naturally anti-bacterial and water-repellent, meaning your FLATOUTbear does not need frequent washing and does not need to be washed before first use.

♡ Please see below for cleaning methods if required ♡

SPOT CLEANING: spot cleaning

FULL WASHING: full washing

Please DO NOT put your FLATOUTbear in the washing machine (even on hand wash cycle).

Please DO NOT put your FLATOUTbear in the dryer, airdry only.

It may take a couple of days for your FLATOUTbear to dry naturally in the shade, so please be patient. Avoid using artificial heat or placing your bear in direct sunlight as this can shrink and/or harden the hide and reduce the soft, snuggliness of your FLATOUTbear.

♡ FLATOUTbear FAQS! ♡

Why are FLATOUTbears flat?

Besides being a family tradition, the main advantage of a flat bear is that they are super easy to snuggle and can be used like a pillow. Flat bears are also suitable for babies as they don’t have any protruding features. They make the perfect baby gift.

Are FLATOUTbears suitable for babies?

FLATOUTbears have been tested to meet Australian, NZ, USA, EU and UK children’s toy safety requirements (CE tested). We always recommend that you follow the SIDS guidelines and use a common sense approach when giving a FLATOUTbear to your child. For newborns, we recommend you put the FLATOUTbear under your baby’s head when changing them, have it close when feeding or use a little breast milk to help with attachment. FLATOUTbears make the perfect baby gift, baby shower gift or a baby’s first teddy bear.

Where are FLATOUTbears made?

FLATOUTbears are made in China from 100% Australian sheepskin. They have been working with the same family in China for more than 15 years, where the sheepskins that make FLATOUTbears are tanned, hand cut and sewn together before returning to their home in Australia where the FLATOUTbear team in Sydney inspect, groom and pack each bear ready to be sent to you, wherever you are in the world!

Join the animal characters in their environment as they travel home to meet their family and friends!

This board book has smooth die cut paths to push the vehicle around and informative text and questions to answer on each spread. Ages 3+