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787 products
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Designed by OB in Australia, our popular soft toys are irresistibly cute and a great companion for your special little one. The soft colour palette is inspired by our home in Byron Bay and surrounds. We are passionate about design and use a combination of master craftsmen and high-quality materials to create our collection. Each toy comes with a sweet and fun bio, perfect for gifting and a wonderful keepsake.
Ziggy Bunny is a super cool rabbit, who loves hanging out at the beach and eating Tofu burgers, when they're not recording their Reggae music!
PRODUCT DETAILS | 25CM
- Suitable for Ages 2m+
- Toy 25 cm long
- Weighted beads in arms, legs & belly
- Made by a Sedex audited Manufacturer
- Interior of toys are recycled material
- 100% Polyester interior and exterior
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Made in China. Designed in Byron Bay, Australia.
PRODUCT DETAILS | 34CM
- Suitable for Ages 2m+
- Toy 34 cm long
- Weighted beads in arms, legs & belly
- Made by a Sedex audited Manufacturer
- Interior of toys are recycled material
- 100% Polyester interior and exterior
-
Made in China. Designed in Byron Bay, Australia
PRODUCT DETAILS | 52CM
- Suitable for Ages 2m+
- Toy 52 cm long
- Weighted beads in arms, legs & belly
- Made by a Sedex audited Manufacturer
- Interior of toys are recycled material
- 100% Polyester interior and exterior
-
Made in China. Designed in Byron Bay, Australia
SAFETY & CARE
- OB's products are made to the highest standards, however if used incorrectly and breakage occurs, they may become a choking hazard. Please check before each use and discard at the first sign of wear. Do not alter in any way and always use under adult supervision.
- Machine Wash before use and hang dry. Inspect product for defects before use.
- Our soft toys meet EN71 1,2,3, ASTM and ASNZ toy standards for children under 36 months.
- Made in China. Designed in Byron Bay, Australia.
Let’s explore on the go! This soft Safari Friends stroller booklet invites little ones to discover cheerful animals, different textures, and a small plastic mirror.
With a handy loop to attach to the stroller, it stays close wherever you go. Made from cuddly soft materials, it’s perfect for little hands to touch, feel, and enjoy.
PRODUCT DETAILS
- On-the-Go Entertainment, keeps baby engaged during walks with textures, colours, and interactive elements.
- Easy to Attach, includes a convenient loop to secure the booklet to a stroller or car seat.
- Soft and Sensory Design, made from gentle materials to encourage touching, exploring, and discovery.
The Bell Hat Florence is a beautifully crafted Toshi sunhat, suitable for babies and toddlers. The Toshi sunhat is made from 100% breathable cotton with a soft cotton lining that's gentle, comfortable and moisture wicking.
The flattering bell shape with well-structured brim creates ample shade for delicate skin. The UPF 50+ UV rating indicates maximum sun protection.
A head tie with soft cotton toggle creates an adjustable fit as baby grows. The smart chin tie with safety-release clasp helps keep the hat comfortably in place and enhances wearer safety.
Sweet embroidery and an elegantly frilled border feature on the charmingly pretty baby sunhat. The Australian designed Toshi sunhat is essential for sunny outdoor play.
Thoughtfully designed for superior protection from the intense Australian sun, Toshi Sunhat Strawberry Fields blends uncompromising safety with timeless style.
With a UPF 50+ rating, the classic Toshi sunhat is ideal for children of all ages. A broad and well-structured brim creates excellent shade.
The Toshi sunhat is made from 100% breathable cotton with a soft cotton lining that's gentle, comfortable and moisture wicking.
A head tie with toggle offers an adjustable fit. The chin tie with smart safety-release clasp helps keep the hat comfortably in place and enhances wearer safety.
Baby and toddler sleeping bag designed for arms-out sleepers (usually from around 3 months of age). The Sleeping Bag (previously the Jersey Sleeping Bag) is an arms-out sleeping bag for infants and toddlers. It's slim-fit shape and stretchy organic jersey cotton material are similar to the fit and feel of a swaddle to help ease the transition out of swaddling to arms-out sleeping. We recommend this product as baby's first sleeping bag, after the swaddling newborn phase is over.
Please note, packaging may have either product name.
AGE
Suitable from 3 months + for infants who are rolling and sitting. The ideal first sleeping bag after swaddling phase is over.
MATERIALS & CARE
Materials
SIZE & SAFETY
Size
Warnings
Fire Hazard Label
Plus-Plus is perfect for small hands and big ideas. Guided by the instructions included, you can build the featured design from this tube and then let your imagination take over to create your own unique creations! Get ready for hours of creative play while stimulating fine motor skills, building puzzles, mosaics and 3D constructions, all while mixing play and creativity. Contains 100 pieces in basic colours and instructions for your creation.
Plus-Plus is a creative construction toy for hours of play. Kids – both girls and boys – and their parents will enjoy using their imagination to create colourful 2D puzzles and mosaics or build 3D creations together. A perfect educational STEAM toy that stimulates fine motor skills, creativity, focus and patience. Plus-Plus: One Shape – Endless Possibilities.
* Great STEAM product that combines creativity with engineering and building.
* Build and display the featured design, then take it apart and create something completely new.
* Create countless different designs with Plus-Plus construction pieces or combine this set with other Plus-Plus sets for even more creative possibilities.
Designed and made in Denmark in a zero-plastic-waste factory powered by renewable energy.
BPA-free and phthalate-free, made using 100% wind energy.
Produced by award-winning toy manufacturer Plus-Plus, leaders in creative and educational toys for kids.
Each piece measures 20mm x 12mm
For Ages: 5yrs+
Take your HeyDoodle mats wherever you go with the handy HeyDoodle Travel Case, the perfect companion for creative kids on the move!
Thoughtfully designed to hold multiple HeyDoodle silicone colouring mats, this lightweight, zip-up case keeps everything organised and in one place. With space for your markers, mats and cloths, it’s perfect for travel, playdates, cafés or waiting rooms.
Crafted with durable, kid-friendly materials, the case protects your mats and makes pack-up a breeze by keeping things neat, tidy, and ready for the next doodle session.
PRODUCT DETAILS
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Fits up to 6 HeyDoodle reusable colouring mats
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Handy compartments for markers and accessories
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Lightweight, compact and easy to carry
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Durable and easy to clean
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Ideal for travel, storage, and on-the-go fun because creativity shouldn’t stay home!
*Mats and markers are not included
Mix and match our TOG-rated Layers, designed to be worn as a pyjama underneath any of our swaddles or pouches for sleep, or on their own as daywear. Layers are the sleep essential designed to be worn under your baby's swaddle or sleeping bag, as part of our TOG-rated What to Wear sleep system. Made from a deliciously soft, stretchy organic jersey cotton, Layers can be worn as either the base layer (closest layer to baby's skin), a mid layer with a singlet or bodysuit underneath, or as daywear too!
AGE
Our TOG-rated Layers range are designed to be worn underneath your baby's swaddle or pouch for extra warmth
MATERIALS & CARE
Materials
SIZE & SAFETY
Size
The Malarkey Kids Chew Cube is the mom-created modern rattle and teether. It provides four-way sensory stimulation, including soft, textured teething edges for tender gums; large flexible holes to help baby with gripping skills plus a black and white patterned rattle with mirrors to provide stimulation for baby's ears and eyes.
DERMATOLOGIST RECOMMENDED.*
ANTI AGING. ANTI SLEEP CREASE. ANTI BED HEAD.™
OVER 95% OF USERS AGREED SLEEP CREASES, SLEEP LINES AND SLEEP WRINKLES WERE FEWER AND LESS NOTICEABLE.†
Slipsilk.™ Laboratory Tested. Hypoallergenic.
The beauty secret of celebrity hairstylists, dermatologists and beauty experts.™
Includes 1 x Embroidered Letter Queen / International Standard Pillowcase (20” x 30” | 51cm x 76cm) with black and white piping and invisible zipper closure | Machine washable
WHY SWITCH TO A SLIP® PURE SILK PILLOWCASE?
Real results, real benefits in just 4 nights!
CLINICALLY SHOWN** TO VISIBLY IMPROVE:- THE APPEARANCE OF FINE LINES
- SKIN HYDRATION
- SKIN TEXTURE AND SMOOTHNESS
- SKIN RADIANCE, LUMINOSITY OR BRIGHTNESS
USER RESULTS
- Over 96% of users would recommend a slip® pure silk pillowcase to their family and friends.
- Over 92% of users prefer sleeping on a slip® pure silk pillowcase over their ordinary cotton or synthetic (non-silk) satin pillowcase.
- Over 90% of users will be adding a slip® pure silk pillowcase to their beauty regimen.
- 90% of users agreed that their hair was more manageable.
- 90% of users agreed that they had less frizz in their hair upon waking.
- Over 85% of users agreed that their bed head visibly improved upon waking.
- Over 84% of users agreed that their skin had fewer visible lines or wrinkles.
- Over 80% of users agreed that their skin looked more youthful.
EXPERT OPINIONS
"SLIP® SILK PILLOWCASE IS MY HOUSEHOLD STAPLE AS IT’S THE PERFECT COMBINATION OF SHINE, THICKNESS AND SOFTNESS WHILE ALLOWING SKIN TO BREATHE. IT DOES NOT TUG ON THE DELICATE SKIN, OR RESULT IN SLEEP CREASES."
Dr. Dennis Gross
World-renowned dermatologist, Founder of Dr. Dennis Gross Skincare
“I ENCOURAGE ALL OF OUR PATIENTS TO SLEEP ON SLIP® SILK PILLOWCASES, WHICH ABSORB LESS OF THE FACIAL PRODUCTS THAT MOST OF US INVEST IN THAN COTTON, THEREBY HELPING TO MAXIMIZE THE EFFECTS OF OUR SKINCARE REGIMEN."
Dr. Jason Diamond
M.D. F.A.C.S. World Renowned Celebrity Facialist & Founder of the Diamond Face Institute
THE SLIPSILK DIFFERENCE
Slipsilk™ is 100% pure mulberry silk that is specially-commissioned and made to our exacting standards, developed and refined over ten years to provide the ultimate combination of shine, thickness, softness and durability.
We use the highest grade (6A) long fiber 100% pure mulberry silk, with a thickness of 22 momme and enforce the strictest quality guidelines, including non toxic dyes.
WHY SLEEP ON A S SLIP PURE SILK PILLOWCASE INSTEAD OF A COTTON OR SATIN ONE?
Dermatologists recommend slip® pure silk pillowcases over satin pillowcases for their patients.*Over 92% of users agreed that they prefer sleeping on a slip® pure silk pillowcase over their ordinary cotton or synthetic (non-silk) satin pillowcase.†
90% of users agreed that their skin felt more moisturised or hydrated after making the switch to a slip® pure silk pillowcase from a synthetic (non-silk) satin pillowcase.#
In laboratory testing, slipsilk™ pillowcases were shown to absorb significantly less face cream than cotton pillowcases§, so they can help keep your skin’s moisture and valuable face and hair products where they belong, on your face and hair. Slipsilk™ was also shown to create 43% less friction on average§, which can reduce stretching and tugging on delicate facial skin.
TEST AND STUDY DETAILS
*Based on a survey of dermatologists in the United States conducted in November 2024.
* * Based on a clinical study of over 100 women, aged 35-65, who were regular users of cotton or synthetic (non-silk) satin pillowcases. Clinical grading showed statistically significant improvement. Individual results may vary.
†Based on a clinical consumer perception study of over 100 women, aged 35-65, who were regular users of cotton or synthetic (non-silk) satin pillowcases and tried a slip® pure silk pillowcase for 4 nights.
#Based on a clinical consumer perception study of 50 women, aged 35-65, who were regular users of synthetic (non-silk) satin pillowcases and tried a slip® pure silk pillowcase for 4 nights.
§Compared to widely-available cotton pillowcases with a 220-360 thread count.
Bring the deer along! Pull the rope and go on an adventure together. The deer will follow you through the magical Fairy Garden, where the most beautiful flowers grow, and little fairies sing and dance. The soft and cuddly deer of this pull-along toy stands on a pink wooden carriage decorated with flowers. With the little string, your little one can guide her through the house and play. An adorable toy that will encourage walking and help develop motor skills.
FEATURES
- Encourages Active Play: The pull-along design allows children to guide the soft and cuddly deer on a pink wooden carriage, encouraging walking and promoting physical activity
- Development of Motor Skills: As children pull the toy, they enhance their motor skills and coordination while engaging in imaginative play within the magical Fairy Garden theme
- Charming Aesthetic: Decorated with beautiful flower designs, the pull-along deer is visually appealing and adds a delightful touch to playtime, making it a lovely addition to any child’s toy collection
SPECIFICATION
- Suitability: 12 Months +
- Product Dimensions: L: 120mm x W: 165mm x H: 195mm
- Weight: 0.4kgs
Ideal for Bottle-to-Cup Transition
The Sophie la girafe Non Spill Cup makes the shift from bottle to cup effortless. Its ergonomic spout encourages natural sucking like a bottle, offering easing familiarity for baby during weaning.
Leak-Proof with Hygienic Lid
Thoughtfully designed with an internal valve system, this cup allows upside-down drinking without spills. A tight-fitting lid keeps the drinking surface clean and protected between sips.
Easy Grip, Travel Ready
Equipped with two sturdy handles and a compact 180 ml capacity, this cup is easy for little hands to hold and palm-friendly when on the go. It is safe to clean in the dishwasher for your convenience.
A French Classic for Teething Babies
The Sophie la girafe Gift Box is more than a toy – it’s a timeless treasure. Sophie is crafted from 100% natural Hevea rubber and painted with food-grade dyes, making her completely safe for little mouths. Her soft, chewable ears, horns, and legs provide gentle relief for sore gums, while her lightweight body is easy for tiny hands to hold. With her cheerful squeak and friendly spots, Sophie stimulates sight, sound, touch, taste, and smell – the perfect companion for your baby’s early development.
The Perfect Baby Gift
Presented in a beautiful box, this set is ideal for baby showers, newborn celebrations, or first birthdays. Loved by millions of families around the world, Sophie is a gift that parents appreciate and babies adore. Elegant, iconic, and practical, she makes a thoughtful choice when you want something truly special.
Safe, Natural & Trusted Worldwide
Every Sophie la girafe undergoes strict safety testing to meet the highest international standards. Free from BPA, phthalates, and toxins, Sophie has been trusted for generations as the best teething toy for babies. With over 64 years of history, she continues to bring smiles and comfort to little ones everywhere.
Soft, playful and thoughtfully designed for little hands, All4Ella's Koala Sensory Rattle is made for curious little explorers. Featuring gentle textures, crinkly fabrics and a sweet bell sound, these Sensory Rattles encourage play through touch, sound and discovery.
PRODUCT DETAILS
- Crinkle textures encourage sensory play
- Sensory fill supports touch and exploration
- Soft plush is gentle on delicate skin
- Perfect for little hands to hold and explore
- Suitable from birth (0+ months)
Written by Kobi Yamada
Illustrated by Natalie Russell
Dad’s care, guidance, and love have meant everything and more. This is a celebration of who Dad is — and all the ways your world is a better place because he is in it.
With heartwarming hand-drawn illustrations and thoughtful sentiments throughout, this gift book is an opportunity to share your gratitude and let Dad know how much his presence means.
- Written and illustrated by the creative team behind the New York Times best-selling book Because I Had A Teacher
- A touching offering from a child, teenager, or adult
- A thoughtful gift for Father’s Day, a birthday, or just because
- Format: Hardcover
- Size: 6.37″W x 8.25″H
- Page Count: 32 pages
This set includes a 100ml Belly Oil + 50g Boobie Balm
A nourishing natural balm and oil duo that gently and safely prepares skin for the journey into motherhood and beyond. The Maternity Journey Set includes Belly Oil, a nutrient-rich body oil that is an essential for smooth, supple and elastic skin before, during and after pregnancy. This comes paired with our multifunctional Boobie Balm which helps to prepare nipples and provide comfort for the breastfeeding journey ahead.
This set makes for a beautiful gift to care for and support skin for the journey into motherhood. It comes in a reusable 100% cotton drawstring bag with the option to include a personal message to a friend or loved one.
Pregnancy + baby friendly.
Patch test on a small area on the inside of your arm first. Store in a cool, dry place away from direct sunlight.
BELLY OIL - 100ml
A lightweight, nutrient rich golden body oil to support stretching skin before, during and after pregnancy. Belly Oil brings together safe and effective botanicals, including Gotu Kola and omega rich plant oils to promote elasticity, increase collagen production and moisturise skin while preventing stretch marks.
BOOBIE BALM - 50g
An all natural treatment balm that ensures a comfortable post-partum journey for Mothers.
This multifunctional balm brings together gentle and effective botanical ingredients to prevent and soothe cracked nipples, treat scars and stretch marks and moisturise dry skin. Apply to nipples in the weeks leading up to birth to build resilience, then after breastfeeding as needed to maintain healthy skin. Massage into hands, cuticles, lips and whole body to nourish and deeply moisturise. Gently massage into cesarean scars and stretch marks to facilitate the healing process and prevent scar tissue build up.
This gentle yet deeply nourishing balm provides comfort when you need it most.
Thoughtfully designed for superior protection from the intense Australian sun, Toshi Arcadia Sunhat blends uncompromising safety with timeless style.
With a UPF 50+ rating, the classic Toshi sunhat is ideal for children of all ages.
A broad and well-structured brim creates excellent shade.
The Toshi sunhat is made from 100% breathable cotton with a soft cotton lining that's gentle, comfortable and moisture wicking.
A head tie with toggle offers an adjustable fit.
The chin tie with smart safety-release clasp helps keep the hat comfortably in place and enhances wearer safety.
As children tackle larger-scale builds and more ambitious designs, they naturally develop problem-solving skills, perseverance and resilience. Compatible with the entire CONNETIX range, the Rainbow Creative Pack provides a strong foundation for open-ended play, collaborative building and limitless imagination.
WHAT'S IN THE BOX
- 36 × Standard Squares
- 6 × Large Squares
- 12 × Equilateral Triangles
- 12 × Right Angle Triangles
- 12 × Isosceles Triangles
- 6 × Square Windows
- 6 × Open Squares
- 6 × Rectangles
- 6 × Fences
- 1 × Inspiration Book
